Spencer Campbell

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At Glean.ai, I owned end-to-end creative across brand, demand gen, and product marketing during a period of rapid growth. My work spanned a full Webflow site relaunch with HubSpot, Salesforce, GA, and FullStory integrations, along with high-performing landing pages, motion content, paid campaigns, product explainers, and sales materials that supported pipeline goals and improved deal velocity.

I specialized in translating complex AP, vendor, and financial workflows into clear, intuitive visual storytelling used across web, campaigns, and go-to-market initiatives. I also played a key role in evolving Glean’s brand identity, shaping how the company presented itself across digital channels, product surfaces, and core marketing touchpoints.

Animated GIFs + Short-Form Video

I produced lightweight, fast-impact animations and short video loops that made complex product ideas easy to understand at a glance. These included UI micro-demos, feature highlights, onboarding moments, and campaign visuals designed for landing pages, social posts, and paid ads. Each piece focused on clarity and quick communication, helping Glean.ai and Pipe tell product stories in a format built for speed, attention, and conversion.

Deck design

I built clear, presentation-ready decks that supported sales conversations, partner engagements, and investor storytelling. This included sales decks designed to tighten positioning and accelerate deal cycles, co-branded partner decks clarifying workflows and value, and investor narratives built for clarity and persuasion. Each deck leaned on sharp hierarchy, clean layouts, and a consistent visual system to make complex ideas easy to follow and compelling to present.

Video + explainer content

I created short-form videos and explainers that broke complex financial and product workflows into simple, engaging stories. These pieces paired motion design with clear narration and structure, helping prospects quickly understand how Glean.ai worked and why it mattered across AP, vendor, and finance use cases.

One-pagers + customer case studies

I designed clear, concise one-pagers and customer case studies that distilled workflows, product value, and real results into simple, persuasive visuals. These pieces supported sales and GTM teams with materials that were easy to share, easy to present, and fast to understand.

Web + Landing Pages

I designed and rebuilt the full Glean.ai website in Webflow, creating a cleaner structure, stronger messaging flow, and a scalable visual system. The work included new landing pages for campaigns, product stories, and partner initiatives, all optimized for clarity, speed, and conversion. I paired design with HubSpot, Salesforce, GA, and FullStory integrations to improve lead flow, tracking, and overall performance.